Finally! Sony Music Release Statement on Signing Deal With Davido

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Sony Music Release Statement on Signing Deal With Davido

Pheww!! That took a lifetime though… Davido’s fans had already trolled him on social media on the company’s failure to confirm the record deal before now and that got Davido real bad, he even threatened to leave social media hmm! But finally the company through its PR website has released a statement confirming that they actually penned a deal with super star HKN frontliner, Davido. Find below: –

“Sony Music Entertainment  have signed accomplished musician Davido  to a groundbreaking global agreement. The  deal was inked  at the Sony Music offices in  New York  and will see the American-born Nigerian recording artist release his highly anticipated sophomore album later this year.”

“In  Africa, Davido is  a bonafide superstar. After relocating to  Nigeria  from  the United States  aged 19, Davido set up HKN records alongside his brother and independently released the first song he ever recorded entitled, ”˜Back When‘. The track was an instant success  and propelled Davido to national stardom as he followed this with the release of his second single and pan-African smash hit, ”˜Dami Duro‘. This track became one of the biggest airplay records not just on radio in  Nigeria  but across the continent, catapulting him to superstar status and making him one of the most sought-after artists to collaborate with widening his huge fan base and media support.”

“His debut album,  ”˜Omo Baba Olowo‘  was released in 2012 to critical acclaim earning him countless award nominations and accolades including two MTV Africa Music Awards and the 2014 BET Award for ”˜Best African Act‘.   A world tour followed which saw Davido perform to sell-out venues across  Africa,Paris,  New York  and  London. Today, Davido enjoys a massive social media following with a combined number of over 6 million followers across all his platforms.”

“This deal represents a step forward for Sony Music Entertainment as it grows its roots in  Africa. Announcing its official presence in  Lagos, Nigeria verifies Sony Music Entertainment‘s decision to pursue new business via the introduction of on-the-ground operating entities in an expanded number of markets in the region. The timing of the decision is based on the convergence of a number of positive indicators in  Africa‘s  economy and positive signs in the music industry. Davido is a shining example of this.”

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“Sean Watson,  Managing Director, Sony Music Entertainment Africa stated, “Working with incredible talent like Davido heralds a new era for Sony Music Entertainment Africa on the continent. We couldn‘t be prouder of our partnership with Davido and we are extremely keen to support his vision to succeed at the highest level in our industry.”

Adam Granite, President, Northern & Eastern Europeand  Africa  commented. “We are thrilled to welcome Davido into the Sony Music family.  We are very much looking forward to bringing one of  Africa‘sbiggest stars to the world.  We are also excited to partner with  Kamal Ajiboye, Davido‘s manager as well as  Efe Ogbeni, who will be executive producing the album on our behalf.”

“Music is the universal language that unites and betters the world. It‘s always been my dream to take my music and culture to all corners of the world so I‘m blessed to be partnering with Sony Music Entertainment on this next chapter. My number one aim is to make my fans and  Africa  proud,” Davido said.


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